Study: Who Really Gets Approved For A Loan? Insights From Half A Million Applications

Priyanka
Author:
Priyanka
Priyanka Correia, BComm
Marketing Coordinator at Loans Canada
As a senior member of the Loans Canada team, Priyanka Correia is committed to empowering Canadians with the knowledge they need to make smart financial choices. Expertise:
  • Personal finance
  • Consumer borrowing
  • Consumer banking
  • Debt management
Cris
Reviewed By:
Cris
Cris Ravazzano
Expert Contributor at Loans Canada
Cris was the driving force behind Loans Canada’s growth, leading its technology, marketing strategy, and digital infrastructure. He built the foundation that scaled the company into a top Canadian fintech brand.
Expertise:
  • Personal finance
  • Consumer lending
  • Credit scores
📅
Updated On: June 22, 2026
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Most people think getting approved for a personal loan comes down to one thing: how much money you make. Our data says otherwise. We looked at nearly half a million non-bank personal loan applications from across Canada during the first few months of 2026, and the patterns that actually predict who gets funded are far more interesting than “earn more, qualify more.”

It turns out a steady paycheque beats a big one. A little debt beats none. And fair credit can beat good credit. Below, we break down what really moves your odds – by income type, direct deposit, loan size, debt, credit, homeownership, and income level – and what it means for your own application. 


Methodology


Methodology

This report is based on Loans Canada’s internal applicant data. The findings reflect relative qualification patterns, not guaranteed outcomes. Individual results vary based on credit profile, debt levels, income, and lender criteria.

~500,000
Approximately 500,000 personal loan applications submitted through Loans Canada in early 2026 were analyzed.
We publish relative likelihood, not raw approval rates, and should not be quoted as absolute approval rates.
Each section is normalized against an explicit baseline segment, scored as 100 on the Index.
Every other segment is expressed as a relative-likelihood score versus that baseline (e.g., Index 71 = 29% less likely than the baseline to convert).

How to read the data

Every chart and table in this report works the same way. We take one factor at a time — income type, income amount, direct deposit, loan size, debt, credit, homeownership — and measure how each group performs against a clearly stated baseline, which is always set to an Index of 100.

A score above 100 means that group is more likely to be funded than the baseline; below 100 means less likely. The baseline is named under every table, so you always know what “100” represents.

Above 100 → funded more often
Below 100 → funded less often

You’ll see two numbers side by side in most tables, and they’re two ways of saying the same thing.

Index Score
146
1.46× more likely to be funded than the baseline
−100 →
vs Baseline
+46%
46% more likely to be funded than the baseline

The Index Score is the group’s standing on a 100-point scale: 146 means the group does 1.46 times as well as the baseline; 51 means about half as well.

vs Baseline translates that into a plain percentage by subtracting 100 from the index score: an index of 146 becomes +46% (46% more likely to be funded than the baseline), and an index of 51 becomes −49% (49% less likely).


Section 1 – Your Income Type

It’s natural to assume that the more money you make, the better your odds of getting approved. However, the data tells a more interesting story: how you earn your income matters more than how much of it you earn.

What The Data Shows: Income Type

We compared how likely applicants are to be funded for a personal loan across eight income types — full-time, part-time, self-employed, social security, disability, retired, “other,” and unemployed. Using the overall average funded rate as the baseline (Index = 100), two groups performed above average:

  • Full-time: 146 (+46%)
  • Part-time: 103 (+3%)

All other income groups fell below the baseline. Social security applicants were 33% less likely to be funded than average, followed by retired, disability, and self-employed applicants, who were all roughly 55% less likely. Unemployed applicants ranked lowest, at 66% less likely to be funded.

Table: Likelihood Of Being Funded: Based On Income Type

Income TypeIndex Scorevs. BaselineWhat This Means
Full-time146+46%Full-time applicants are ~46% more likely to be funded than average.
Part-time103+3%Part-time applicants are ~3% more likely to be funded than average.
Other87-13%Applicants with “other” income are ~13% less likely to be funded than average.
Social Security67-33%Social security applicants are ~33% less likely to be funded than average.
Retired45-55%Retired applicants are ~55% less likely to be funded than average.
Disability45-55%Applicants on disability are ~55% less likely to be funded than average.
Self-employed44-56%Self-employed applicants are ~56% less likely to be funded than average.
Unemployed34-66%Unemployed applicants are ~66% less likely to be funded than average.
BASELINE100The overall average funded rate across all applications.

Baseline: the overall average funded rate across all applications = Index 100 — every group is measured against it.

Graph: Likelihood Of Being Funded: Based on Income Type

More likely to be funded than average Less likely than average
Full-time
+46%
Part-time
+3%
Other
-13%
Social security
-33%
Retired
-55%
Disability
-55%
Self-employed
-56%
Unemployed
-66%
-60% -40% -20% 0% +20% +40% +60%

Horizontal axis = % vs. baseline (Index 100 = the overall average funded rate). The bold 0% line is the baseline; bars to the right are funded more often than average, bars to the left less often.




Our Interpretation: What This Tells Us

The takeaway is clear: lenders place enormous value on stable, employed income. The results split applicants into two tiers — the employed up top, and everyone whose income is benefit-based or non-standard down below.

Tier 1
Employed — Full-time, Part-time
Tier 2
Benefit-based / non-standard — Other, Social security, Retired, Disability, Self-employed, Unemployed

What stands out is how consistently the data points to stability as the key driver of funding decisions, more than the specific situation of any individual group. Retired (−55%), disability (−55%), and self-employed (−56%) all land within a single percentage point of one another — each funded roughly half as often as the overall average — even though they have almost nothing in common. A pensioner, a benefits recipient, and a business owner are treated similarly from a lending perspective.

Self-employed applicants are the sharpest example: they often earn solid, even high incomes, yet score near the very bottom — a strong sign that lenders weigh how reliably you’re paid more heavily than how much.

This also explains why unemployed applicants are the least likely to be funded, at 66% below average. Their income is the least predictable of all — without a steady, verifiable income source, there’s little for a lender to count on, and that uncertainty shows up directly in their odds. The flip side is encouraging: because predictability matters more than the source itself, even non-employment income can qualify you as long as it’s steady and verifiable — a reliable monthly benefit like the Canada Child Benefit, for example, can be used to help you get a personal loan.


Section 2 – Income Level

It’s natural to think that making more money would make it much easier to get approved for a loan. The data shows that’s only partly true. Higher income does help, but it’s not the main factor lenders focus on. What matters more is where your income comes from and how steady it is — a smaller, reliable paycheck can be stronger in practice than a larger but less predictable one.

What The Data Shows: Income Level

We compared how likely applicants are to be funded for a personal loan across both income levels and income types.

  • By income level (table below, Likelihood Of Funding: Based on Income Level), applicants earning under $2k a month score 51, and those earning $5–6k score 136. That means the higher earners are about 2.7 times more likely to be funded than the lowest earners.
  • By income type (Likelihood Of Funding: Based on Income Type), full-time applicants score 146 and unemployed applicants score just 34. That means a full-time applicant is 4 times more likely to be funded than an unemployed applicant.

In broader terms, there’s a bigger gap in funding likelihood when you compare the highest and lowest points of income types versus income levels:

  • Income type: highest 146 (full-time) − lowest 34 (unemployed) = 112 difference
  • Income level: highest 136 ($5–6k) − lowest 51 (under $2k) = 85 difference

That makes the income-type spread about 1.3 times wider than the income-level spread. In other words, both income level and income type matter—but the type of income creates a bigger gap in funding outcomes.

Table: Likelihood Of Being Funded: Based On Income Level

Income LevelIndex Scorevs. BaselineWhat This Means
Under $2k51−49%~49% less likely to be funded than average.
$2–3k81−19%~19% less likely to be funded than average.
$3–4k1000%Right at the average funding rate.
$4–5k128+28%~28% more likely to be funded than average.
$5–6k136+36%~36% more likely to be funded than average.
BASELINE100The overall average funding rate across the dataset.

Baseline: the overall average funding rate across the dataset = Index 100.

What The Data Shows: Income Level By Income Type

We looked at how funding likelihood changes in two ways: how much someone earns (income level) and where that income comes from (income type).

This table looks at income type first, then changes income level. For each group, it shows how funding likelihood shifts when monthly income roughly doubles — from the $2–3k range to the $4–5k range.

Going from $2–3k to $4–5k, higher income leads to modest gains across all groups — but the size of the improvement varies.

  • Full-time: 123 → 152 (+29). Full-time applicants already score well above the average funding rate, but earning more lifts their odds even higher – by 29 points.
  • Part-time: 108 → 117 (+9). Part-time applicants are also above average, and the extra income nudges them a little further ahead.
  • Self-employed: 32 → 57 (+25). This is one of the biggest jumps, but self-employed applicants are starting so low that they’re still well below average even at $4–5k.
  • Social security: 62 → 67 (+5). A small gain that leaves social security applicants still well below the average funding rate.
  • Disability: 45 → 48 (+3). Barely any change — disability applicants stay around half as likely to be funded as average.
  • Retired: 41 → 47 (+6). A slight bump, but retirees remain far below average despite the higher income.
  • Unemployed: 28 → 34 (+6). A small rise that still leaves unemployed applicants the lowest-scoring group of all.

Looking at the table below, even at the same $2–3k income level, income type alone creates a large gap: a full-time worker scores 123, while an unemployed applicant scores just 28 — a 95-point difference before income changes are even considered.

Compare that to the difference from increasing income within the same group. Moving from $2–3k to $4–5k, unemployed applicants increase by only +3 points, while full-time applicants increase by +29 points.

Table: Income Level By Income Type

Income Type$2–3k$4–5kIndex Score Change
Full-time123152+29
Part-time108117+9
Self-employed3257+25
Social security6267+5
Disability4548+3
Retired4147+6
Unemployed2834+6

Baseline: the overall average funding rate = Index 100 — every income type’s score at each income level is measured against the same overall benchmark.

Graph: Income Level By Income Type

$2–3k income
$4–5k income
▲ jump
160
120
100
80
40
0
Baseline 100
▲ +29
123
152
▲ +9
108
117
▲ +25
32
57
▲ +5
62
67
▲ +3
45
48
▲ +6
41
47
▲ +6
28
34
Full-time
Part-time
Self-employed
Social security
Disability
Retired
Unemployed

Two bars per income type — $2–3k (light) and $4–5k (dark) — with the navy badge showing the point jump between them. The dashed line is the overall baseline (Index 100).




Our Interpretation: What This Tells Us

Earning more money helps — but only modestly. Moving from the lowest income band to the highest does improve the odds of being funded, but the increase is relatively small compared to the impact of income type.

The clear message is that how you earn your money carries more weight than how much of it you make, and the wider income-type spread is the simplest way to see it.

The likely reason comes down to what a lender is really trying to predict: not how much you earn today, but how reliably you’ll keep earning it over the life of the loan. A steady, employed paycheque is easy to verify and tends to keep arriving month after month, so it reads as dependable. A higher income that’s irregular or hard to confirm — self-employment, benefits, or no fixed employer — offers less certainty about whether it will still be there when payments come due. So a stable, modest income can signal lower risk than a larger but less predictable one.

Why a Higher Income Can Backfire for Non-Traditional Applicants

Furthermore, according to the data, a high reported income can sometimes work against non-traditional applicants. Lenders may be reading a $4–5k/month reported income from a non-full-time applicant as a red flag rather than a positive. Without a salaried employer behind it, a large figure can look unverifiable, inconsistent, or aspirational rather than reassuring.

For example, unemployed applicants earning $4–5k a month score 34 on the index (−66% vs the average funding rate), while those earning $5–6k score just 18 (−82%). Since 18 is roughly half of 34, an unemployed applicant reporting $5–6k is funded at about half the rate of one reporting $4–5k — even though they’re reporting more income.

A similar pattern appears for part-time applicants. Because part-time work is usually tied to hourly wages or limited hours, there is a natural limit to how much income can be earned consistently. The same applies to benefit-based income, where payments are typically fixed or capped. As a result, higher income in these groups doesn’t always signal stronger earning power — it can be viewed as less credible or less consistent instead. Only full-time employees and retirees see their funding odds keep climbing as income rises. For everyone else, more income helps only up to a point — each group hits a ceiling and then falls back.



Tip: If you’re not full-time or self-employed, more reported income past $4–5k/month doesn’t necessarily help — and may encumber your odds — unless the source of your income is highly trustworthy, well-documented, and easy to verify.


Section 3 – Applicants Receiving Direct Deposit

Of everything we measured, one of the biggest advantages has nothing to do with how much you earn — it’s how your money reaches you. 

One simple banking setting nearly doubles your odds of funding. We compared applicants whose income arrives by direct deposit (DD) against those that do not — and the gap is striking. 

What The Data Shows: Direct Deposit

+93%
Applicants who receive their income by direct deposit are 93% more likely to be funded (or nearly twice as likely) — as those paid any other way.

Table: Likelihood Of Being Funded: Applicants With Direct Deposit

Deposit MethodIndex Scorevs. BaselineWhat This Means
No Direct Deposit (Baseline)100Baseline — applicants receiving income by cheque, e-transfer, or any non-DD method.
Has Direct Deposit193+93%Applicants with direct deposit are ~93% more likely to be funded than those without.

Baseline: the funding rate for applicants paid by methods other than direct deposit = Index 100.




Our Interpretation: What This Tells Us

Direct deposit is the clearest proof a lender has that an income is both real and reliable. It lands automatically, on a schedule, from a named source — so it answers, in one stroke, the two questions every lender asks: does this income exist, and can I count on it arriving? That single piece of evidence is enough to nearly double an applicant’s odds of being funded.

And if you’re looking for a loan without employment verification because you’ve recently lost your job, are receiving government benefits, or earn income from another non-traditional source, don’t assume you won’t qualify. Lenders aren’t only focused on employment — they’re looking for proof that money is coming in consistently. When your income is received through direct deposit, it’s much easier for a lender to verify, which can significantly improve your chances of approval. In fact, you may still qualify for a loan without employment verification as long as you can show a steady, reliable source of income.

What The Data Shows: Direct Deposit By Income Type 

We looked at whether getting paid by direct deposit improves funding chances — and whether that benefit is the same across different income types.

To do this, each income group was split into two: applicants with direct deposit and those without. We then compared each group against its own “no direct deposit” baseline.

Having direct deposit raised funding likelihood across the board, but the size of the boost varied sharply.

From largest to smallest:

  • Social security: +641%
  • Disability: +367%
  • Retired: +152%
  • Unemployed: +148%
  • Part-time: +97%
  • Full-time: +86%
  • Self-employed: +1%

In most cases, direct deposit is a strong positive signal to lenders. The only exception is self-employed applicants, where it makes almost no difference.

Table: Likelihood Of Being Funded: Based On Income Type + Direct Deposit

Income TypeDD StatusIndexvs. Baseline
Self-employedNo DD (baseline)100
Has DD103+3%
Full-timeNo DD (baseline)100
Has DD186+86%
Part-timeNo DD (baseline)100
Has DD197+97%
UnemployedNo DD (baseline)100
Has DD248+148%
RetiredNo DD (baseline)100
Has DD252+152%
DisabilityNo DD (baseline)100
Has DD467+367%
Social securityNo DD (baseline)100
Has DD741+641%
OverallNo DD (baseline)100
Has DD193+93%

Baseline: within each income type, applicants without direct deposit = Index 100.

Graph: Likelihood Of Being Funded: Based On Income Type + Direct Deposit

Index with direct deposit
Overall (all income types)
800
600
400
200
100
0
103
+3%
186
+86%
197
+97%
248
+148%
252
+152%
467
+367%
741
+641%
193
+93%
No DD = Baseline 100
Self-employed
Full-time
Part-time
Unemployed
Retired
Disability
Social security
Overall

Y-axis = Index Score. Within each income type, applicants without direct deposit = Index 100 (the dashed baseline). Each bar is that group’s Index Score once direct deposit is added — so the height above the line is the lift direct deposit provides.




Our Interpretation: What This Tells Us

Looking at the data above, the pattern is clear, direct deposit can change your odds of being funded significantly.

The applicants who saw the biggest boost are people on government benefits:

Social security recipients
+641%
Disability recipients
+367%

One likely explanation is that direct deposit is the difference between an income lenders can’t see and one they can count on — a government payment landing in the bank every month, never missed, is about the most predictable income there is.

It’s also possible that lenders view these non-traditional income types as higher risk. In that context, direct deposit doesn’t just confirm that income exists — it also makes it easier to manage repayments. With funds arriving directly into an account on a predictable schedule, lenders can better align repayment timing with income deposits. This reduces uncertainty around missed payments and lowers the chance that funds are already spent before a payment is due.

Retired (+152%) and unemployed (+148%) applicants get a healthy boost for a similar reason: their income is otherwise hard to verify, and direct deposit does that work for them.

And for the self-employed, it does almost nothing (+3%). That’s likely because a self-employed person is their own boss — so even with direct deposit set up, they’re really just paying themselves. The deposit isn’t a promise from an independent employer; it’s money they control and could change at any time. To a lender, that’s not the same proof of a steady paycheque.

What The Data Shows: Part-Time vs. A Full-Time Worker Without Direct Deposit 

When comparing a full-time worker who isn’t paid by direct deposit, to everyone else using direct deposit, only part-time workers come out ahead. In fact, a part-time worker paid by direct deposit is about 36% more likely to be funded (or 1.4× more likely) than a full-time worker who isn’t.  

Table: Part-Time vs. a Full-Time Worker Without Direct Deposit 

GroupIndexvs. Baseline
Full-time, no direct deposit (baseline)100
Part-time, with direct deposit136+36%

Baseline: full-time applicants without direct deposit = Index 100.




Our Interpretation: What This Tells Us

Based on the data, part-time workers are the only group able to outperform full-time workers who are not paid by direct deposit. Part-time work likely carries much of the same stability and reliability lenders see in full-time employment, so once direct deposit confirms the income is real and employer-paid, a part-timer can pull ahead.

What This Data Means For Applicants Applying For A Loan

If you’re paid by cheque or e-transfer, switching to direct deposit before you apply is one of the most powerful changes you can make in your favour.

Why?

Before a lender approves a loan, they need to confirm two things — that your income exists, and that it arrives reliably. Direct deposit is the clearest evidence of both. It lands on your bank statement automatically, on a regular schedule, from a named employer.

Here’s why lenders care so much:

It’s the fastest income verification they have. They can confirm your income in seconds, straight from your bank statement — no phone calls, no paystubs, no waiting.
It’s a stability signal. Direct deposit means a real employer is running real payroll for you. That’s a proxy for “this person has a steady job.”
It’s harder to fake. Direct deposit comes through the banking system from an employer’s payroll. Cheques and e-transfers could come from anyone, including a family member.
It lowers the lender’s risk on repayment. Once your paycheque lands by direct deposit, the lender can set up your loan payment to be pulled automatically by pre-authorized debit — right after your money arrives, before you have a chance to spend it on anything else.


Section 4 – Loan Amount Requested

Asking for less helps — but the tipping point may come earlier than you’d think. The amount you request is one of the few parts of an application fully within your control, and it carries more weight than most people expect. 

Before deciding how much to ask for, it’s worth understanding how that number alone can shape your chances. 

What The Data Shows: Approval Likelihood By Loan Amount

Smaller loan requests are more likely to be funded. Requests of $10,000 or less score above average, peaking in the $5–10k range. Above $10,000, odds fall below average and keep sliding as the request grows. In short, roughly $10,000 is the point where the odds tip from above-average to below-average.

Table: Likelihood Of Being Funded: Based On Applicant Loan Amount Request

Loan AmountIndexvs. BaselineWhat This Means
$1–5k102+2%About 2% more likely to be funded than average.
$5–10k113+13%About 13% more likely to be funded than average.
$10–15k92-8%About 8% less likely to be funded than average.
$15–20k82-18%About 18% less likely to be funded than average.
$20–25k71-29%About 29% less likely to be funded than average.
$25–30k70-30%About 30% less likely to be funded than average.
$30k+79-21%About 21% less likely to be funded than average.
BASELINE100The overall average funded rate across all applications.

Baseline: every band is indexed against the overall average funded rate across all applications = Index 100.

Graph: Likelihood Of Being Funded: Based on Applicant Loan Amount Request

More likely to be funded than average Less likely than average
Loan Amount Requested
$1–5k
+2%
$5–10k
+13%
$10–15k
-8%
$15–20k
-18%
$20–25k
-29%
$25–30k
-30%
$30k+
-21%
-30% -20% -10% 0% +10% +20%
% vs. baseline

The centre line is the baseline (Index 100 = the overall average funded rate). Requests of $10k or less are funded more often than average; above $10k, odds slide below it.




Our Interpretation: What This Tells Us

The data shows a clear tipping point:: around $10,000, loan approval odds shift from above-average to below-average. This happens because a larger loan increases risk for the lender. Higher loan amounts mean higher monthly payments and more exposure if the borrower misses payments, so each increase in loan size requires stronger evidence that the loan can be safely repaid. Smaller loan requests, by contrast, are easier to approve because they reduce uncertainty for both sides. With less money at stake, lenders don’t need as strong a financial profile to feel confident in approval.

Learn more: How To Get A $10,000 Loan In Canada: A Guide


Section 5 – Debt Level

It might seem backwards, but applicants carrying a moderate amount of unsecured debt funded more often than those with none.

What The Data Shows: Debt Level

Applicants with no unsecured debt sit at roughly half the average applicant’s odds. Likelihood of being funded rises as debt grows, moving above average once there’s an active balance and peaking in the $30–50k range before tapering off at the highest levels.

Table: Likelihood Of Being Funded: Based on Applicant Debt Level

Unsecured Debt LevelIndexvs. BaselineWhat This Means
$051-49%Applicants with no unsecured debt are about 49% less likely to be funded than average.
$1–5k54-46%Applicants with $1–5k in unsecured debt are about 46% less likely to be funded than average.
$5–10k105+5%Applicants with $5–10k in unsecured debt are about 5% more likely to be funded than average.
$10–15k120+20%Applicants with $10–15k in unsecured debt are about 20% more likely to be funded than average.
$15–20k127+27%Applicants with $15–20k in unsecured debt are about 27% more likely to be funded than average.
$20–30k131+31%Applicants with $20–30k in unsecured debt are about 31% more likely to be funded than average.
$30–50k138+38%Applicants with $30–50k in unsecured debt are about 38% more likely to be funded than average.
$50k+122+22%Applicants with $50k+ in unsecured debt are about 22% more likely to be funded than average.
BASELINE100The overall average funding rate.

Baseline: the overall average funding rate, indexed at 100. Each debt range is measured against that average funding rate.




Our Interpretation: What This Tells Us

Our data shows that applicants with some unsecured debt tend to have higher approval odds. But the question remains: is debt the cause, or is another factor driving this pattern? We theorize::

1

Lenders need a credit history they can actually score. Someone with zero unsecured debt often has a “thin” or outdated credit file — no recent accounts and no payment track record — which makes them harder to evaluate. An active, well-managed credit footprint gives a lender more to work with than a blank slate.

2

It comes down to who applies and who follows through.

People with no debt are often debt-averse by nature — they avoid borrowing whenever possible, only apply when they genuinely need credit, and tend to be more cautious when reviewing rates and fees. Importantly, this analysis is based on the funding rate (completed and accepted loans), not just approvals. That means an applicant may be approved by a lender but still choose not to accept the offer. As a result, even when no-debt applicants are approved, they are more likely to pause, compare options, or walk away if the terms don’t feel right. Those decisions lower the final funding rate, even though approval itself may have been granted.

Moreover, people who already carry debt tend to be the opposite. They’re usually more comfortable using credit and more practiced at it, and they often have ongoing cash-flow needs that bring them back to borrow again. Because they’re more familiar with how borrowing works and more motivated to follow through, they’re more likely to complete an application and accept the loan when it’s offered.



One important thing to keep in mind: this does not mean you should take on debt to improve your chances. It simply means that people who already have active credit accounts may have an easier time getting approved than those who’ve never used credit. If you’re already managing debt, that history may be working in your favour more than you’d expect.

It’s also worth remembering that lenders generally have a debt-to-income (DTI) ratio threshold — a limit on how much of your monthly income can already be going toward debt payments. Traditional lenders tend to be stricter, while private lenders are often willing to accept higher ratios. Before applying, it’s worth taking a moment to calculate your debt-to-income ratio so you know where you stand.


Section 6 – Credit Score

Credit score is one of the factors lenders may consider when evaluating a loan application. While approval decisions are based on a range of criteria—including income, employment, debt obligations, and other risk indicators—an applicant’s credit profile can provide additional context about their borrowing history. 

In this section, we examine loan funding outcomes across different self-reported credit ranges to better understand how approval rates vary among applicants with different credit profiles. 

What The Data Shows: Credit Scores

Here we analyze a user’s self-reported credit range and compare low, high and “unknown” credit ranges to the highest performer: Self-reported “fair” credit.

What’s Considered Good, Fair, and Low Credit? 

  • Good: Over 700
  • Fair: 550 – 700
  • Low: Under 550

With fair set as the baseline (100), we found that:

  • Applicants with Good credit — Index: 74 (−26%)
    • Applicants with good credit are about 26% less likely (roughly three-quarters as likely) — to be funded compared to those with fair credit.
  • Applicants with Low credit — Index: 58 (−42%)
    • Applicants with low credit are about 42% less likely (a little over half as likely) to be funded compared to those with fair credit.
  • Applicants with Unknown credit — Index: 57 (−43%)
    • Applicants with unknown credit are about 43% less likely (a little over half as likely) to be funded compared to those with fair credit.

Table: Likelihood Of Being Funded: Based on Applicant Credit Score Level

Credit ScoreIndex Scorevs. BaselineWhat This Means
Good74-26%Applicants with good credit are ~26% less likely to be funded than fair-credit applicants.
Low58-42%Applicants with low credit are ~42% less likely to be funded than fair-credit applicants.
Unknown57-43%Applicants whose credit tier wasn’t captured are ~43% less likely to be funded than fair-credit applicants.
Fair (Baseline)100Baseline — the highest-converting credit tier in the dataset.

Baseline: Fair credit = Index 100 — the top-converting tier in the dataset.

What The Data Shows: Credit Scores + Income Type

That “fair beats good” pattern is remarkably consistent: it holds for six of the seven major income types, with retirees the only exception. But the size of the credit effect varies a lot by group (each group is indexed to its own fair-credit baseline = 100):

  • Full-time: From a fair baseline of 100, full-time applicants fall to 74 on good credit and 56 on low — a steep 44-point drop from top to bottom.
  • Self-employed: Self-employed applicants drop from 100 to 60 on good and 54 on low, so anything other than fair credit roughly halves their odds.
  • Part-time: Part-time applicants slip from 100 to 92 on good and 70 on low, a much gentler decline.
  • Social security: Social security applicants ease from 100 to 96 on good and 71 on low, staying fairly close to their fair baseline.
  • Unemployed: Unemployed applicants barely move, going from 100 to 88 on good and 99 on low — almost no separation between the tiers.
  • Disability: Disability applicants break the usual order, scoring 51 on good but 81 on low — actually doing better with low credit than good.
  • Retired: Retirees are the only group where good credit beats fair, scoring 112 on good while their low-credit score sits all the way down at 57.

Graph: Likelihood Of Being Funded: Based on Applicant Credit Score Level + Income Type

120100806040 Baseline FairGoodLow
Full-time
Part-time
Social security
Self-employed
Disability
Unemployed
Retired

Index score across credit tiers — each income type’s Fair tier = 100 (dashed baseline). Lines fall from Fair to Good/Low for every group except Retired (red), whose line rises on Good credit.




Our Interpretation: What This Tells Us

Why does fair credit beat good credit? Borrowers with good credit tend to have more options (bank loans, credit cards, store cards, buy now pay later etc), and they only end up in alternative lending channels after they’ve been declined by more traditional options. So they’re likely tougher cases than their credit score suggests. Perhaps they have heavy existing debt, an unsteady income or even a thin credit file. Alternatively, they may simply be shopping for rates, so even though they are approved, they choose not to accept the loan.

By contrast, borrowers with fair credit tend to represent the core customer base for this segment of the market. They are more likely to rely on alternative lenders as a primary option rather than a fallback, and they tend to engage more consistently through the full application process — from applying, to accepting, to funding. In short, fair credit borrowers are often the most aligned with this lending channel, which helps explain why they can outperform “good credit” applicants in funding outcomes.

Low-credit applicants sit at 58 — about 42% below fair — but that still means they get funded at more than half the rate of the best-performing tier in the dataset. In this segment of the market, bad credit narrows your odds; it doesn’t close the door. This means that even with a low score, you can still qualify for a loan with bad credit.

Why Are Unemployed Individuals More Likely To Be Funded With Low Credit Than Full-Time Applicants With Low Credit?

A likely explanation for this is that for unemployed and disability applicants, credit score isn’t the main thing standing between them and approval — their income is and the stability of it. So moving from fair to low credit barely changes their odds.

For full-time earners, income isn’t the blocker, so credit may be more heavily used by lenders, thus creating a bigger gap.


Section 7 – Homeownership

Homeownership is a common factor in lending decisions. A home represents an asset a lender can take into account, and owning one is often treated as a marker of stability, whereas renters don’t have that asset to point to. This section examines how an applicant’s housing status — owner or renter — relates to their likelihood of being funded, and how that relationship changes depending on income type. 

What The Data Shows: Homeownership

Overall, homeowners are about 29% more likely to be funded than renters. With renters set as the baseline (100), homeowners score 129.

Table: Likelihood Of Being Funded: Based on Applicant Homeownership Status

Housing StatusIndex Scorevs. BaselineWhat This Means
Renter — answered “no” (Baseline)100Baseline — applicants who said they do not own a home.
Homeowner — answered “yes”129+29%Homeowners are ~29% more likely to be funded than renters.

Baseline: Renter (answered “no”) = Index 100.

How much owning a home helps really depends on your income type. Comparing homeowners to renters within each group, here’s what we found: 

  • Retired: Retired homeowners score 162 — meaning they’re 62% more likely to be funded than a retired renter, the biggest home-ownership boost of any group.
  • Social security: Social security homeowners score 126 — meaning they’re 26% more likely to be funded than a renter on social security.
  • Full-time: Full-time homeowners score 120 — meaning they’re 20% more likely to be funded than a full-time renter.
  • Self-employed: Self-employed homeowners score 110 — meaning they’re 10% more likely to be funded than a self-employed renter, a modest lift.
  • Disability: Disability homeowners score 101 — meaning owning a home makes virtually no difference to their odds compared with renting.
  • Unemployed: Unemployed homeowners score 97 — meaning they’re actually 3% less likely to be funded than an unemployed renter.
  • Part-time: Part-time homeowners score 96 — meaning they’re 4% less likely to be funded than a part-time renter.

So owning a home gives the biggest boost to retirees and social security recipients, a moderate one to employed groups, and little or none to disability, unemployed, and part-time applicants — two of whom actually score just below their renting counterparts.

Table: Likelihood Of Being Funded: Based on Applicant Homeownership Status By Income Type

Income TypeRenter (= 100)Homeowner IndexVs. Baseline (Lift)
Retired100162+62%
Social security100126+26%
Full-time100120+20%
Self-employed100110+10%
Disability100101+1%
Part-time10096-4%
Unemployed10097-3%

Each income type’s renter rate = 100, and the homeowner Index Score is the relative lift owning a home gives that segment.

Graph: Likelihood Of Being Funded: Based on Applicant Homeownership Status By Income Type

Homeowner lift vs. renter baseline (% more/less likely to be funded)

+60%
+40%
+20%
0%
+62%
+26%
+20%
+10%
+1%

-4%

-3%

Retired
Social security
Full-time
Self-employed
Disability
Part-time
Unemployed

Y-axis = % more (green) or less (red) likely to be funded than a renter of the same income type. The bold line at 0% is the renter baseline (Index 100).




Our Interpretation: What This Tells Us

Overall, applicants who own a home have a higher chance of being funded than renters. This is likely because homeownership signals stability and provides security through collateral — lowering lender risk.

That said, how much homeownership can help can vary by income type.

In many ways, homeownership acts as a supporting signal rather than a primary one. When income is already strong and stable, the added benefit is smaller. But when income is less consistent or lower in value, owning a home can help fill in the gaps. That’s likely why retirees see the largest boost. With limited employment income, a homeowner in retirement is seen as significantly more financially secure — about 62% more likely to be funded than a retired renter. Social security applicants show a similar pattern, where homeownership meaningfully strengthens an otherwise fixed income profile. So if you’re retired and own your home, your odds are considerably better — worth keeping in mind if you’re getting a loan as a retiree.

For applicants with steady employment income, the effect is much smaller. Full-time homeowners are only about 20% more likely to be funded than full-time renters, and self-employed homeowners about 10% more likely, because their income already provides most of the reassurance lenders need.

And when income itself is the sticking point, a home stops helping — and may even work against you. Applicants on disability see no real change (101 vs renters at 100). But part-time (96) and unemployed (97) homeowners actually come out slightly behind renters. One possible explanation: a home isn’t just an asset, it’s an expense — property taxes, utilities, upkeep, and possibly a mortgage. For an applicant whose income is already limited or missing, those fixed costs may read as a red flag rather than a strength, since every dollar tied up in the house is a dollar not available to repay a loan. Similarly, these individuals may have already borrowed against their property — through a mortgage, refinance, or home-equity loan — so there’s little equity left to fall back on, removing the cushion that usually makes ownership a plus.



Bottom line: Homeownership helps most when it’s backing up a modest-but-stable income, and least when income itself is the problem.


Conclusion

Step back from the individual numbers and a single theme runs through every section of this report: lenders are not really evaluating how much you have — they’re evaluating how predictable you are.

A steady paycheque, income that lands by direct deposit, a modest and reasonable loan request, an active credit file a lender can actually interpret — each of these is, at its core, a signal that your finances are likely to stay consistent over time. That’s what gets funded.

That reframing is worth sitting with, because it cuts against almost everything we’re taught to believe about money. We assume more income is always better, that no debt is safer than some, and that bigger numbers automatically mean stronger applications. The data shows something more complicated. Higher income often barely moves the needle, zero debt can work against you, and a part-time worker paid by direct deposit can outperform a full-time worker who isn’t. Approval, in practice, is less about raw strength and more about clarity — how easily a lender can understand and trust your financial picture.

The encouraging part is how much of this is within your control. You can’t change your income type overnight, but you can switch to direct deposit, keep your request modest, and make sure your income is documented and easy to verify. None of it changes who you are — it changes how clearly a lender can see it. And in a system built on predictability, being seen clearly is often makes the difference.

Priyanka Correia, BComm avatar on Loans Canada
Priyanka Correia, BComm

Priyanka, a senior member of the Loans Canada team, is a personal finance expert in debt management, credit strategy, and financial literacy. With years of experience and a BA in business, she applies her knowledge to provide practical guidance on financial challenges Canadians face. Passionate about accessible financial knowledge, she continually expands her expertise and simplifies complex topics into actionable strategies, helping Canadians feel informed and confident.

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