These days, investors have more options when it comes to investing and trading. Today, there are online trading platforms available that provide investors with direct access to trading platforms, and TD Direct Investing is among them.
TD Direct Investing is offered by TD Bank, one of Canada’s “Big Five” banks that offers a myriad of banking products and services. Previously known as TD Waterhouse Discount Brokerage, TD Direct Investing is one of the largest discount brokerages in Canada.
This platform combines state-of-the-art technology and a slew of educational resources and tools to help you make better investment decisions. It promises lower fees than your average investment broker and lets you actively manage your investments all online.
Investors have the option to trade on their own as a self-directed investor or work with a TD Wealth advisor to reach investment goals. The route you choose will depend on your comfort level and experience.
Let’s take a closer look at TD Direct Investing to help you determine if this trading platform is suitable for your investment needs.
After you’ve signed up for an account, provided proof of identity, and loaded your account with funds, you can begin trading.
TD Direct Investing operates through the TD WebBroker platform that is easy to use and is suitable even for novice investors. Otherwise, there are resources available in both print and video formats to help you get familiar with the platform before you start trading. Once you’re comfortable with the platform, you can start executing trades.
You’ll have options in terms of the exact trading platform you’d like to trade on, including desktop or mobile. You can choose whichever platform you’re most comfortable with and one that best suits your trading style.
There are a few key features of TD Direct Investing that you’ll want to get familiar with before you begin trading on this platform:
TD Direct Investing’s platform features straightforward visuals that make it easy to navigate and use.
Quickly scope out all market updates that are relative to the companies that you currently hold investments with.
Make quick yet informative trading decisions with real-time market data.
Easily handle the tax-loss harvesting tactics that you may want to employ come tax time. Export your charts to a spreadsheet for easier viewing.
Keep tabs on your investment performance over time to see how they are doing against different indexes.
TD Direct Investing comes with a number of learning tools, such as live webinars and videos, which range from the basics to more advanced learning materials.
Dedicated investment professionals are on hand to provide you with objective insight into your investments.
Map out your prospective earnings using several charting tools.
Simulate an actual trade without using real money to get a feel for the process.
Stay on top of your investment portfolio and trade on the go with the TD Direct Investing mobile app.
TD Direct Investing offers several account types to add to your investment portfolio, including the following:
| Stocks | – $9.99 flat rate – $7.00 for active traders |
| Options | – $9.99 + $1.25 per contract – $7.00 + $1.25 per contract for active traders |
| Mutual funds | Free |
| IPOs | Free |
| New Issues | Free |
There are several reasons why you want to add TD Direct Investing to your shortlist of online trading platforms:
TD Direct Investing is perfect for both novice and experienced investors and offers various options to suit those who are on either end of the spectrum. Trading online via TD Direct Investing is especially suitable for those who are comfortable trading virtually and like the idea of managing their own investment portfolios, though there is still the option to get some assistance along the way as required.
| Fees | $7.00 – $9.99 (for stocks and options) |
| Minimum balance | $0 |
| Investing advice | Yes |
| Account types | – Equities – Options – Mutual funds – Bonds – New issues – TFSAs – RRSPs – RESPs – RDSPs – RIFs – Cash accounts – Margin accounts |
| Inactivity fee | $25 per quarter |
| Currencies supported | CAD and US |
| Practice account | Yes |
| Real-time quotes | Yes |
| Screening tools | Yes |
| Market news | Yes |
| Expert customer support | Yes |
You won’t have to worry about your money or your trades with TD Direct Investing. As a platform owned by one of Canada’s Big Five banks, you can rest assured knowing that your money is secure in your account.
Plus, your trades are safe thanks to TD Direct Investing’s implementation of several safeguards that keep your personal information and account safe. So you don’t have to worry about anyone peering into your personal information or investment activity.
TD Direct Investing offers a user-friendly trading platform that allows investors to fully customize their experience and needs. Suitable for both beginners and veterans in trading, TD Direct Investing allows for online self-directed trades and provides a wealth of educational materials and tools to ensure that the investment decisions you make are the best possible ones.
Plus, you can fiddle around with the practice account to get comfortable with trading on this particular platform and prep yourself for the real thing.
Lisa has been working as a personal finance writer for more than a decade, creating unique content that helps to educate Canadian consumers in the realms of real estate, mortgages, investing and financial health. For years, she held her real estate license in Toronto, Ontario before giving it up to pursue writing within this realm and related niches. Lisa is very serious about smart money management and helping others do the same.
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