Canadian Lenders Association 2021 Leaders in Lending

Canadian Lenders Association 2021 Leaders in Lending

Written by Caitlin Wood
Last Updated December 20, 2020

The Canadian Lenders Association (CLA) is made up of over 100 companies that specialize in consumer and commercial lending across the country. The CLA’s main goal is to represent the interests of its members and support their growth and innovation by providing the tools and information needed to create safe and ethical lending practices.

About the Leaders in Lending Awards

This year, in association with BMO, the CLA once again analyzed some of the top players in the Fintech space. 78 nominees were evaluated based on the use of new technology, new or innovative lending strategies, and positive outcomes after implementing new technology and strategies.

40 standout leaders in the Fintech space were awarded a Leaders in Lending Award.

2021 Leaders in Lending Recipients

Lending Woman

Tiffany Kaminsky, Co-Founder Symend
Nicole Benson, CEO of Valeyo
Andrea Fiederer, EVP of goeasy Ltd.
Elena Ionenko, Co-Founder of TurnKey Lender

Fintech Innovator

REPAY – Realtime Electronic Payments


Jason Mullins, CEO of goeasy
Wayne Pommen, CEO of PayBright
Lawrence Krimker, CEO of Simply Group
Andrew Graham, CEO of Borrowell
Maria Soklis, President of Cox Automotive Canada

Emerging Lender


SMB Lender

Merchant Growth
Loop for eCommerce
Thinking Capital
OnDeck Canada

Consumer Lender

Marble Financial Inc.

Auto Lender

GoTo Loans Inc.
AutoCapital Canada Inc.
Canada Drives

Tech Lender

TIMIA Capital
Flow Capital

Rating of 4/5 based on 3 votes.

Caitlin is a graduate of Dawson College and Concordia University and has been working in the personal finance industry for over eight years. She believes that education and knowledge are the two most important factors in the creation of healthy financial habits. She also believes that openly discussing money and credit, and the responsibilities that come with them can lead to better decisions and a greater sense of financial security. One of the main ways she’s built good financial habits is by budgeting and tracking her spending through the YNAB budgeting app. She also automates her savings so she never forgets to put aside a portion of her income into her TFSA. She believes investing and passive income is key to earning financial freedom. She also uses her Aeroplan TD credit card to collect Aeroplan points so that she can save money when she travels.

Click on the star to rate it!

How useful was this post?

Research & Compare

Canada's Loan Comparison Platform

Largest Lender Network In Canada

Save time and money with Loans Canada. Research and compare lenders before you apply. Share your experiences with Canada's top lenders.

Make Smarter Borrowing Decisions

Whether you have good credit or poor credit, building financial awareness is the best way to save. Find tips, guides and tools to make better financial decisions.

Save With Loans Canada

Special Offers

Earn 5% Cash Back With Neo

Earn 5% Cash Back With Neo
No annual fee!

Earn an average 5%¹ cash back at thousands of partners and at least 1%² cashback guaranteed.

View Offer
Build Credit With Refresh Financial

Build Credit With Refresh Financial

Build credit while spending money with the Refresh Financial VISA card.

View Offer
Build Credit For $7/Month

Build Credit For $7/Month

With KOHO’s prepaid VISA card you can build a better credit score for just $7/month.

View Offer
Industry Spotlight

What's happening with Canada's credit industry?

Lexop ⎯ Improving The Collection Process By Putting The Consumer First

Lexop ⎯ Improving The Collection Process By Putting The Consumer First

In an industry that doesn’t often put the consumer first, Lexop is changing the way companies manage their collection process. 

Read Post
Find The Best Rate
In Your Region
Best Personal Loan Provider by Greedy Rates

Confidential & risk-free

All consultations and conversations with Loans Canada and its partners are confidential and risk-free. Speak with a trusted specialist today and see how we can help you achieve your financial goals faster. Loans Canada and its partners will never ask you for an upfront fee, deposit or insurance payments on a loan. Loans Canada is not a mortgage broker and does not arrange mortgage loans or any other type of financial service.

When you apply for a Loans Canada service, our website simply refers your request to qualified third party providers who can assist you with your search. Loans Canada may receive compensation from the offers shown on its website.

Only provide your information to trusted sources and be aware of online phishing scams and the risks associated with them, including identity theft and financial loss. Nothing on this website constitutes professional and/or financial advice.

Your data is protected and your connection is encrypted.

Loans Canada Services Are 100% Free. Disclaimer

Keep Track Of Your Credit Score

Subscribe with Credit Verify to monitor your credit rating and get your free credit score.