Canadian Lenders Association 2021 Leaders in Lending

Caitlin
Author:
Caitlin
Caitlin Wood, BA
Editor-in-Chief at Loans Canada
Caitlin Wood has more than a decade of experience helping Canadian consumers learn how to take control of their finances. Expertise:
  • Personal finance
  • Consumer borrowing
  • Credit improvement
  • Debt management
📅
Updated On: April 11, 2025
Get a free, no obligation personal loan quote with rates as low as 9.99%
Free quote with no impact to your credit

The Canadian Lenders Association (CLA) is made up of over 100 companies that specialize in consumer and commercial lending across the country. The CLA’s main goal is to represent the interests of its members and support their growth and innovation by providing the tools and information needed to create safe and ethical lending practices.

About the Leaders in Lending Awards

This year, in association with BMO, the CLA once again analyzed some of the top players in the Fintech space. 78 nominees were evaluated based on the use of new technology, new or innovative lending strategies, and positive outcomes after implementing new technology and strategies.

40 standout leaders in the Fintech space were awarded a Leaders in Lending Award.

2021 Leaders in Lending Recipients

Lending Woman

Tiffany Kaminsky, Co-Founder Symend
Nicole Benson, CEO of Valeyo
Andrea Fiederer, EVP of goeasy Ltd.
Elena Ionenko, Co-Founder of TurnKey Lender

Fintech Innovator

Flinks
REPAY – Realtime Electronic Payments
VoPay
FundMore.ai
Provenir

Executive

Jason Mullins, CEO of goeasy
Wayne Pommen, CEO of PayBright
Lawrence Krimker, CEO of Simply Group
Andrew Graham, CEO of Borrowell
Maria Soklis, President of Cox Automotive Canada

Emerging Lender

Modelle
Moves
VendorLender
Lendle
goPeer

SMB Lender

Merchant Growth
Loop for eCommerce
Driven (formerly known as Thinking Capital)
OnDeck Canada
Clearbanc

Consumer Lender

Flexiti
CHICC
Marble Financial Inc.
PayBright
goeasy

Auto Lender

GoTo Loans Inc.
AutoCapital Canada Inc.
Carfinco
Canada Drives
Clutch

Tech Lender

BDC
TIMIA Capital
Flow Capital
Venbridge
SVB

Caitlin Wood, BA avatar on Loans Canada
Caitlin Wood, BA

Caitlin Wood is the Editor-in-Chief at Loans Canada and specializes in personal finance. She is a graduate of Dawson College and Concordia University and has been working in the personal finance industry for over ten years. Caitlin has covered various subjects such as debt, credit, and loans. Her work has been published on Zoocasa, GoDaddy, and deBanked. She believes that education and knowledge are the two most important factors in the creation of healthy financial habits. She also believes that openly discussing money and credit, and the responsibilities that come with them can lead to better decisions and a greater sense of financial security.

More From This Author

Special Offers

More From Our Experts

https://loanscanada.ca/wp-content/uploads/2025/01/pros-and-cons-of-a-personal-loan.png
Pros And Cons Of A Personal Loan

By Lisa Rennie
Updated on December 18, 2025

Explore the pros and cons of a personal loan, including benefits, risks, interest rates, flexibility, and when borrowing makes sense for you!

https://loanscanada.ca/wp-content/uploads/2025/12/Financing-A-Powersport-Vehicle-In-A-Private-Sale.png
Financing A Powersport Vehicle In A Private Sale

By Lisa Rennie
Updated on December 17, 2025

Learn how to finance a powersport vehicle in a private sale with tips on loans, lenders, and flexible options to make ownership easier.

https://loanscanada.ca/wp-content/uploads/2012/12/Car-Refinancing-Options.png
Refinancing A Car Loan In Canada

By Lisa Rennie
Updated on December 16, 2025

Is your car more expensive than you would like? Consider refinancing your car loan to help lower your payments and total cost.

https://loanscanada.ca/wp-content/uploads/2024/02/tax-receipts-to-keep.png
Which Receipts Should I Keep For Taxes In Canada?

By Lisa Rennie
Updated on December 16, 2025

Do you plan on claiming some expenses to help reduce your tax bill? Find out which receipts for taxes you need to keep.

https://loanscanada.ca/wp-content/uploads/2020/06/Credit-score-not-showing-up-2.png
Why Isn’t My Credit Score Showing Up?

By Lisa Rennie
Updated on December 15, 2025

Your credit score is an important piece of your financial profile. But what happens if your credit score doesn't show up when you check it?

https://loanscanada.ca/wp-content/uploads/2024/02/How-to-invest-TFSA.png
2026 TFSA Contributions: How to Invest For Beginners

By Tony Dong, MSc, CETF
Updated on December 15, 2025

Whether you're looking to save for an emergency a house or retirement, a TFSA is a great tool. Learn how to invest in a TFSA.

https://loanscanada.ca/wp-content/uploads/2023/04/car-rebuilt-title.png
Should You Buy A Car With A Rebuilt Title?

By Lisa Rennie
Updated on December 12, 2025

One way to save money when buying a car is getting one with a rebuilt title. But while you might be saving money, is it worth the risk?

https://loanscanada.ca/wp-content/uploads/2013/02/Pros-and-Cons-Joint-Mortgages.png
Joint Mortgage In Canada: Should You Get One?

By Lisa Rennie
Updated on December 9, 2025

Looking to buy a house and grow your wealth but reduce your financial burden? You may want to consider getting a joint mortgage in Canada.

Recognized As One Of Canada's Top Growing Companies

Why choose Loans Canada?

Apply Once &
Get Multiple Offers
Save Time
And Money
Get Your Free
Credit Score
Free
Service
Expert Tips
And Advice
Exclusive
Offers